One of the easiest people to sell pest control to is the next door neighbor of your current customer. Do YOU actively cloverleaf? If not, you should. In this episode of The Pest Control Marketing Podcast Hal & Mike explain why and offer some helpful tips for making cloverleafing an important part of your overall marketing strategies!
Check out all our other great websites, trainings and opportunities to work with Hal and Mike
The vast majority of small business owners never take the time to calculate and ponder the true value of their customers. In this episode of The Pest Control Marketing Podcast, Hal & Mike share some valuable thoughts on why you should pay more attention to the true value of each of your customers!
In this episode, Hal and Mike were reminded of their meeting in 1979 when Hal was singing Willie Nelson sound alike recording sessions, Mike was recording syndicated bank jingles for our mentor Larry Latimer (Listen to this episode about Larry)
At the workshop in Atlanta, NextLevelPCOMarketing.com, Mike told the story how he met Hal doing jingles in the 80’s. Erik Gardner of VolPest.com, our coaching client and attendee at the workshop, asked us at breakfast the next morning, did we still create jingles, because he wanted one! It reminded us jingles are alive and thriving on radio, TV, YouTube, Facebook and Spotify, online and offline audio marketing! So we made him a jingle that he loved this week! But you gotta listen to the podcast to hear it. But the jingles we mentioned we can’t legally put in the podcast, but we can share the YouTube videos below. (Oh, BTW scroll down and hear Hal sing like old Willie!)
Enjoy the story and wisdom of Larry Latimer once again.
