Understanding The Three M’s Of Successful Marketing

Successful marketing depends on the proper use and understanding of the three M’s.  Message, Market and Media. They are like the three legs of the marketing stool. If any one leg is missing or not as strong as the other two, the stool will fall over.

Listen to this episode and you will learn how to increase the return on your investment from all of your future marketing campaigns!

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How To Use Testimonials (OPW) To Build A Successful Business

Powerful business men and women will tell you that you don’t use your own money to build things. You use other people’s money (OPM). Investors, banks, limited partnerships, etc. And the same thing is true of using words.  You don’t build your business using YOUR words.  You use OTHER PEOPLE’S WORDS.
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Successful Business Networking In Your Community

There’s no doubt that word-of-mouth is the number one most trusted and effective way to market your pest control business…or any home service business.  You want people to talk about you…and the more the better.  What your customers say about you and what other people in your community say about you is the backbone of your brand…and will ultimately play a major role in your success…or failure.  

Listen to this episode and learn the correct way to network in your business community!

Check out Hal’s website here

Check out Mike’s website here