Pest Control Marketing Podcast – Are There Holes in YOUR Net?

Small business networking in your community is a GREAT way to get new customers, more referrals, and grow your business.

Networking is a lot like fishing.   If your net has holes in it, you’re going to lose a lot of fish!

Listen to this short episode of The Pest Control Marketing Podcast and see if any of these “holes” apply to YOU. If they do, you need to do some net repair ASAP.

Pest Control Marketing Podcast – First Impressions Count BIG TIME!

Pest control marketing…or small business marketing in general…is much easier when you make a great FIRST IMPRESSION.

Psychologists tell us that people form an impression of us within the first four seconds. WOW!  This is extremely important…especially when you are trying to sell something to someone.  If you make a bad first impression, nothing else matters. You are almost always going to lose the sale.

Click on the link below and listen to this short episode of The Pest Control Marketing Podcast and Hal Coleman will share a great story of how a great first impression got the sale (and several bad ones that didn’t work out so well)!

Pest Control Marketing Podcast – How To Overcome Objections

Pest Control Marketing and Selling is a lot easier when you know how to minimize the number of objections you get.  It’s a FACT that, if you can eliminate all objections, the prospect has no other choice but to say YES.

But…we don’t live in a perfect world, so that rarely happens.

Actually, the best way to handle an objection is to not get it in the first place.

Listen to this short episode of The Pest Control Marketing Podcast and I’ll explain what I mean.

http://pcmpodcasts.s3.amazonaws.com/how to overcome objections .mp3

Pest Control Marketing Podcast – The Awesome Power of FREE!

The most powerful, buying response-generating word in the English language is the word FREE.

Find ways to give valuable things to your customers…for FREE…and you will see your loyalty…and your business…grow.

Listen to this short episode of The Pest Control Marketing Podcast for some tips on exactly how to use FREE to grow your pest control business!

Pest Control Marketing Podcast – The Secret to Emotional Selling

FACT:  The higher a person’s emotional level, the easier it is to influence that person…especially when it comes to buying decisions.

Another FACT:  All sales are based on EMOTIONS.

Listen to this short episode of The Pest Control Marketing Podcast and learn exactly how to use this information to increase your sales and your closing percentages!

 

Pest Control Marketing Podcast – 5 Ways To Screw Up A Sales Presentation

FACT: No sales presentation is perfect. No one closes 100 percent of his/her proposals.

But, there are things you can do to GREATLY INCREASE your closing percentages.

There are also things you can do to SCREW UP your presentation.

In this episode, Hal will describe the TOP 5 WAYS salespeople screw up their presentations. Listen carefully, take notes, and ask yourself if any of these apply to YOU!

Pest Control Marketing Podcast – How to command a HIGHER PRICE!

In this episode of The Pest Control Marketing Podcast, Hal Coleman will tell you exactly how to successfully charge a higher price than all of your competition!

Most small business owner cringe at the thought of raising their prices. They imagine a mass exodus of faithful customers. But, according to Hal, nothing could be farther from the truth…IF you do it right.

Listen to this episode and he will explain how you CAN increase your prices and still grow your business!

Pest Control Marketing Podcast – Hire the RIGHT employees!

The key to growing a successful pest control business is knowing how to HIRE and KEEP the RIGHT employees.  Your team IS your business.

Listen to this episode and hear Jeff Annis and Hal Coleman deliver insights, thoughts, and specific suggestions for the small pest control operator who is contemplating hiring that first…or maybe second…employee!

 

Pest Control Marketing Podcast – How to get customers FAST!

“Hal…how can I get some new customers FAST?”

That is one of the most common questions I’m asked.  So…here’s a little formula YOU can use to get some new customers…FAST.

FORMULA = Do at least three things…EACH AND EVERY DAY…that are totally focused on getting a new customer and nothing else!

If you will do that, you will stir up a lot of new business…FAST.

Listen to this week’s episode for some great ideas that YOU can use today to start generating some new customers and increasing your sales!

Pest Control Marketing Podcast – The Awesome Power of Testimonials!

If YOU aren’t collecting testimonials and using them to grow your business…you need to start TODAY.

What other people say about you is a thousand times more powerful than what you say about yourself.

In this week’s episode of The Pest Control Marketing Podcast, Hal will share with you some great tips on how to get quality testimonials and use them to get more new customers and grow your business!