When to fire a pest control or exterminator customer

It’s a FACT…not all customers are created equal. Some customers need to be fired and replaced. Which ones? Listen to this episode hear Hal and Mike describe the one…or ones…YOU need to set free right now!

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Pest Control Marketing – The powerful impact of the FIRST IMPRESSION:

First impressions have a PROFOUND impact on your business…and they happen within the first four seconds of meeting someone, talking with them on the phone, seeing your vehicle, or passing by your storefront. In this episode of The Pest Control Marketing Podcast, Hal and Mike discuss how and why you should pay close attention to the impressions YOU are presenting!

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Check out Mike’s website here

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How to market to the AFFLUENT for Pest Control Companies

FACT: Different groups speak different languages. When marketing to the affluent (the ones with all the $$) you have to take a different approach than when marketing to mobile home dwellers. In this episode of The Pest Control Marketing Podcast, Hal and Mike discuss PROVEN ways to target and reach the affluent…the people with the most money to spend on YOUR products and services!

Check out Hal’s website here

Check out Mike’s website here

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